Broadthink Helps Broker Multi-Book Deal with SkyHorse Publishing

Skyhorse signs author Jeff Lazarus for DOGTOLOGY and CATAKISM

Broadthink and All-American Licensing are proud to announce the licensing of two new humorous books, written by Jeff Lazarus, to Skyhorse Publishing, one of the fastest growing independent book publishers in the United States. Dogtology: A Whimsical Exploration of Man’s Fur-ocious Devotion to Dogs and Catakism: A Whimsical Exploration of Humankind’s Fanatical Fondness for Felines will be releasing in the Fall 2017.

Dogtology is a humorous exploration of man’s fanatical devotion to Dog, which has become a bone-a-fide belief system on par with the world’s great philosophies and religions. Jack Canfield, co-creator of the Chicken Soup for the Soul series said, “I think the concept of Dogtology is as fresh and unique as Chicken Soup for the Soul was two decades ago.” 

Some of the chapters in Dogtology, a very humorous parody, include: The Book of Bones, The Book of Leashes, The Book of Collars, and of course, The Book of Hydrants.

Catakism is a humorous exploration of man’s obsession and subservient relationship with their cats. Catakism has become one of the world’s most popular beliefs and with completely dedicated (and some may say obsessed) followers.                 

Michael Gottsegen, Co-Founding Partner of All-American Licensing, stated, “We’ve seen how the whimsical world of Dogtology has resonated with a huge dog customer base and with the addition of Catakism, our plans are to reinforce this lifestyle fascination with both licensed dog and cat products--as well as products for their humans, of course.  Dog lovers and cat lovers alike are bound to smile, if not laugh out loud, when reading both of these books," added Gottsegen.

Nancy Cushing-Jones handled the licensing of Jeff Lazarus’ books to Skyhorse on behalf of both Broadthink and AALMG. She is an expert in translating story concepts from one medium to another and is a recognized expert in all forms of print and digital publishing across all genres and age groups both domestically and internationally. Cushing-Jones began her career in book publishing as the Managing Editor of two academic presses before transitioning to trade publishing and video game licensing, where she launched and ran for 23 years the worldwide book publishing division of Universal Studios and the Universal Videogames Licensing Division. After leaving Universal, she launched Broadthink with her two partners.   

ABOUT THE AUTHOR: Jeff Lazarus is a Health Science Consultant serving as a scientific liaison to physicians, academicians, and health educators. He has a BA in speech communications, with an emphasis in interpersonal and organizational communication, from Cal State University, and an MBA from Pepperdine University. He teaches public speaking at the university level and has conducted numerous workshops on listening, presentation skills, and customer engagement. Jeff’s previous book, entitled Listen Like a Dog: And Make Your Mark On the World, is published by Health Communications, Inc. Jeff is an avid animal lover. His great love for his dog, Roamy, gave him the inspiration for writing Dogtology, the system of rituals, practices and behaviors engaged in by Dogtologists.